Two new workshops from Swartzberg:
Profiting from defeat: surviving and thriving on rejection
Welcome to the new world of campaigning! Deploying identification to mobilization
Profiting from defeat: surviving and thriving on rejection
A great idea. Impeccably implemented. And – despite these – a crushing flop.
Learn how survive the pain of rejection by identifying the reasons for it – and by employing them to the building of a better and bigger innovation.
Welcome to the new world of campaigning: deploying identification to mobilization
Storytelling. Tipping points. Like the rest of the over-hyped tools of campaigning, they simply don’t have the effectiveness to get the job done.
Successful campaigns use 360° identification and targetized mobilization to achieve an unprecedented impact and thus results.